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🏗️ Building Awareness Culture

Cyber awareness isn’t a one-off campaign — it’s a habit you grow.
The goal isn’t to make everyone paranoid. It’s to make security feel normal.


🌱 Start small, repeat often

Short, casual reminders work better than hour-long seminars.
Think: “Friday scam story” in Slack, or a 3-minute huddle chat.

Flagged Tip

Frequency beats intensity.
Ten 3-minute reminders a year > one annual “awareness day”.


🎯 Focus on behaviours, not blame

The message should always be:

“We learn from mistakes — we don’t hide them.”

When someone reports a suspicious email or admits they clicked something, it’s a teaching moment, not a firing offence.


💬 Keep it human

People switch off when you say “multi-factor authentication.”
They tune in when you say, “It’s that extra code that keeps the crooks out.”

Drop the jargon.
Use stories, analogies, memes, whatever gets attention.


🧩 Make it visible

Culture isn’t built in emails — it’s built in moments.
Try: - Posters or digital signage with a new “red flag of the week”
- Quick polls or quizzes
- Internal Slack/Teams shout-outs for people who report dodgy stuff


🧠 Storytelling > stats

Instead of “phishing attacks increased 200%”, try:

“Someone in our team stopped a scam last week — here’s what they spotted.”

It’s personal, memorable, and contagious.


🎥 Watch & Learn

(Video: How small culture shifts reduce cyber risk.)


Next up: Communication & Buy-In